Twitter and SpaceX chief Elon Musk was spotted "recruiting volunteers for a flight to Mars" at the World Cup Final in Qatar.
The billionaire was snapped at the Lusail Stadium taking in football's biggest game, between France and Argentina.
The 51-year-old live tweeted the game using Americanised platitudes, and was also spotted leaning over the balcony of his private box and engaging with fans.
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Eastern European outlet Nexta TV tweeted a video of Musk shaking hands with fans and wrote: "Elon Musk is already recruiting volunteers for a flight to Mars. @elonmusk, let people watch the game."
Musk was alongside the former Donald Trump White House advisor, and the former president's son-in-law, Jared Kushner.
Musk tweeted that users were posting "24,000 tweets per second" when France scored their third goal, "the highest" amount "ever for a World Cup."
His appearance came after asking Twitter users if it was time for him to step down as boss of the troubled social media network.
Musk’s poll – which like any Twitter poll is hardly scientific – ends at 11am this morning (December 19).
At time of writing, over 13million Twitter users had voted, with just under 57% agreeing that he should step down.
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One commenter, US journalist Lesley Podesta, said: “The idea that someone makes decisions on a company he bought for $44b by running a twitter poll is astonishing”.
Another Tweeter predicted: “Tomorrow everybody who voted yes will be permanently suspended.”
Musk has promised to “abide by the results of the poll”.
Since Musk took the reins at the end of October, Twitter has laid off at least half of its workforce, launched a widely-derided premium service which enabled any user to buy one of the coveted “blue tick” verification badges, and seen a massive surge in trolling and hate speech.
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